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Hyundai's Ad campaign

goltsman@questra.com (Mike Goltsman)
Questra consulting
(smirk)

Hyundai has recently started running a TV ad for their Sonata flagship
that feature a modern day Cinderella running out of a party at midnight
and driving away in a Hyundai Sonata.

Am I the only one who thinks that it is dangerous for a car company with
a questionable reliability record to base their ads on a fairy tale in
which a vehicle turns into a pumpkin in less than a day?

(From the "Rest" of RHF)


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