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After I stopped by this company's booth at the recent CD-ROM conference, the following letter arrived here from a major CPU manufacturer...

Thank you for your [company name] literature order.

We are very sorry, but the following items that you have requested are currently on backorder:

        PRODUCT CODE    DESCRIPTION                             EXPECTED ARRIVAL DATE 
        T217            Dear Customer Cover Letter              FOUR WEEKS 

Your order will be filled at the earliest possible date. In the meantime, your patience in regard to this matter is greatly appreciated.

Please feel free to call our Literature Distribution Center at [800-number]. Our operators will be happy to help you place an order for any additional literature, or refer you to your nearest [company name] sales office to help you with any technical questions regarding our products. If you call to check the status of your order, please reference your order #[number].

Again, thank you for your order, and we hope to be of service to you in the future.

Sincerely,

[empty space here]

[company name] Literature Distribution Center

Curiously, one week earlier I received the literature I had requested-- without a cover letter.

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